The last MAXDAYS 2025 session was titled “Turning Data into Insights: Using MAXQDA for Product & Strategic Research.” Alejandra Farias and Kathleen Tan from IPEX were the presenters. They spoke about IPEX that is focused on thermoplastics. Tan is a Design Researcher coding for qualitative data and Farias is a foresight strategist. At IPEX, they […]
Christina Silver from the University of Surrey and Founder & Director of QDA Services spoke about literature analysis. They noted that there are many methodologies and also many tools in MAXQDA. Silver said literature is text with images and therefore qualitative data. Reviewing literature is a form of qualitative analysis. Silver has done a series […]
Andreas W. Muller presented a session about AI Assist. The title was “MAXQDA’s AI Assist: Support your Coding with AI Assist.” AI assist is an add-on to MAXQDA 24. It uses large language models to create summaries of documents, coded segments, and more. AI Assist can also generate new subcodes and explanations. AI Assist suggests […]